Tuesday in India: Would You Guess What Is The Original Social Network?

Apparently, it's a hop, skip and a jump from beer to social network.

Or are these two some kind of Bobbsey twins with same birdie tattoo?

The new Kingfisher ad brings no great shakes but it's OK for me.

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

Tuesday in India: The Cement Ad Which Everyone Is Talking About

You wouldn't expect much creativity from a cement ad.

But mix nice idea with India's WWE World Champion Great Khali and you'll get a 'Wow' feature.

In the end, it tickles the same idea I had for years after living in there -  oh, just stop building crappy houses in India.

I'm sure the team behind this ad got some inspiration from the time-honoured ad on Mr. Wind:



P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

Tuesday in India: What You See is NOT What You Get

In her cheerful online tutorials Reshma teaches us "how to get perfect red lips" and "how to get rid off dark spots naturally" and "how to apply eyeliner".

Typical beauty How-To videos.

...NOT.

In this relevant campaign launched by Ogilvy Mumbai, along with Make Love Not Scars, a superficial topic, such as makeup, is used to address a hard hitting issue - acid attacks.

Watch till the end.





P.S. In 2014 349 people in India, mostly women, had acid (which is easily available and very cheap) thrown on them in deliberate assaults. The number is three times higher than in 2013. I have no doubts that the actual number of attacks is higher because many people are afraid to come out. While living in India I met two women injured by acid attacks executed by potential boyfriends who felt rejected. Both women felt depressed and worthless. They had dreams before the attack and now they didn't plan any future.

P.P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

Tuesday in India: Come Away With Real-Life Fairies...

Holymackerel, this is easily the most memorizing fashion ad I've seen this month.

Ronan Keating was certainly right, sometimes you say it best when you say nothing at all.

Just a little glimpse, tiny smile, delicate sound of scarf in the wind.

Those normal beautiful women in their daily activities is the best reflection of remarkable Indian style.

Check campaign "That which will be remembered" for online ethnic store Craftsvilla conceptualised by Leo Burnett India here and admire.

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

Tuesday in India: A Word Beginning with ‘F’ comes to mind? Here, Out Loud!

In the coming 33 seconds we follow Andy who goes on a search to answer the question "What’s there to eat today?" (hindi - "Aaj khane mein kya hai?").

At work he is told that lunch is over and there is only tea and biscuits left.

When he calls his home cook, she pretends to be unwell.

Eventually he tries to question his rommate but he reminds Andy he isn't his mother.

Frustration is high and F word is close. Check out which one.

Nice idea conceptualised by Lowe Lintas.

  

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

Tuesday in India: I Bet You'll Have Saliva Dripping in The End of This..

No other car ad made me so starving for sweets like this one.

Smart pairing, Maruti Suzuki.

The desirability for the brand grows with every bite.

Yum.

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

Tuesday in India: Easy as ABC and Right-on.. Repeat!

True genius lies in absolute simplicity.

These ads for online matriomony portal BharatMatrimony conceptualised by What's Your Problem are just that.

I've heard every single of these phrases at least 5 times, my Indian friends are silently nodding with me, I know.

Big Like for brilliant delivery.

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!