Tuesday in India: Zoozoos Are Back

Vodafone's cute animation characters are back for IPL 2014.

 Fans are raving on their misbehaving.

 

 Forgot who are Zoozoos? Check my previous post here.

P.S. When you’re done watching, I’d love for you to share your favourite ad? Leave a comment or Tweet me, let's chat!

Tuesday In India: When Marketer Thinks India, He Thinks ZooZoo?

You can hardly meet a youngster in India who doesn’t know ZooZoo creatures.

That’s how well developed and beautifully executed Vodafone’s ad campaign was (agency: Ogilvy & Mather).

Check out some videos featuring these lovely alien-like creatures to puzzle out how they became national viral hits and got a lot of international applause as well.

P.S. Interesting fact: ZooZoo creatures are not animated characters but human beings who are wearing body suits.

P.P.S. When you’re done watching, I’d love for you to share your favourite ad? Leave a comment or Tweet me, let's chat!