Wednesday, 9 September 2015

Tuesday in India: What Keeps The Cartoonist Going When #ItAllStarts?


Wake up in the morning feeling old and broken - some coffee should sort that out.

Or pehaphs a coffee ad?

Again and again Nescafe beautifully sets itself as some motivational "speaker", emphasizing with viewers' dreams and ambitions. I like how there is coffee in the ad but it plays as a separate silent character which hops into your unconsciousness through deep emotions and stimulating visuals.

Rain or shine, don't skip this short ad film for Indian audience, conceptualised by McCann Erickson.


P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

Tuesday, 1 September 2015

Tuesday in India: Despite Appearances, This Isn't Just A Pigeon


Simple, light, easy to understand, well made.

Condoms should be more than just a funny word which makes Indians giggle.

Because shit happens.


P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

P.P.S. Thanks Zivile for sharing this one ;)

Tuesday, 25 August 2015

Tuesday in India: Silly Ads Also Get Acknowledged


Just get a celebrity, create an easy as pie song and sprinkle it with colourful visuals - here is your viral ad for Indian market. Or anywhere else?

Not poking fun at anyone, really.

This ad is perfect for its' target audience and I'm packing a few of those Nivea lip balms to my forever-young Indian BFF at the moment. Mua!


  

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

Tuesday, 18 August 2015

Tuesday in India: You'll Be Shedding Tears Before You Can Say Jack Robinson


A little effort goes a long way.

"A phone. A picture. And a lifetime of friendship in Kashmir."

The ad ends with a tagline, 'Keemat bhi, kuch keemti bhi' (something like "Best price, as well as something priceless!") - and that makes me thoughtful and.. almost tearful.


  

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

Tuesday, 11 August 2015

Tuesday in India: The Newspaper is Dead?


Nice build-up.

Appealing insights.

Intelligent ad.

I just wish I could often say the same about Indian journalism...


  

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

Wednesday, 5 August 2015

Tuesday in India: Can You Break What's Meant To Last?


Rough use.

Naughty kids.

Water, pressure and banging.

This cute ad of Philips' switches is easy to understand and fun to watch.

  

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

Tuesday, 7 July 2015

Tuesday in India: Some Really Bold Moves from Myntra


This is actually a gigantic step for Indian advertisement industry.

I hardly notice her cute blue kurta but I am definetely affected by the message.

A well-developed 'being talked about' startegy, Myntra!

  

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!