Tuesday in India: Good Things Come With Apples?

Fast-talking, sharp-edged and cricket-starring, this ad is going to leave die-hard cricket fans open-mouthed.

Nice step, Google.

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!>

Tuesday in India: Smoke and Mirrors or Smoking Hot Message?

It's not enough to have a smokin' hot actress to spread an anti-smoking message.

This new film, screened at Mumbai cinemas, is packed to bursting with big names, great camera work and music..but the concept is poorly developed.

Missed opportunity to make a much more powerful statement, I feel.


P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!>

Tuesday in India: A Week of Broken Stereotypes

Why should an ad for laundry detergent be like an ad for laundry detergent?

Stereotype-breaking ads is the new black in the world of Indian ads.

Check out the ads of two giants - Ariel and Dabur - which are powerful, triggering and - whisper it - carry a meaningful message.




P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!>

Tuesday in India: It's a Hop, Skip and a Jump To Irresistible!

Holymackerel, here is chocolate temptation at its best (like we didn't know).

Cadbury has rolled out a new ad film conceptualised by Ogilvy & Mather.

It's very fresh and..highly delicious.

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!>

Tuesday in India: Amazon Grabs Attention With Those 3 Little Words

After not a very good start this year, Amazon India together with Ogilvy & Mather remind us that they know what moves and captivates people.

Simple, beautiful and #celebratingendlesslove.

It is that kind of an ad that my Indian friends stop everything in order to watch.


P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!>

Tuesday in India: How Fist Bumps and High Fives Came to Exist?

An unusual take on a problem that's forever young.

Nudge nudge wink wink.

A fun story on body odour that will leave you smiling.


P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!>

Tuesday in India: It Should Have Been So Good But It's Not!

Amazon India has rolled out a film with a "social experiment", conceptualized by Ogilvy & Mather.

It kicks off well and then starts going way of all flesh somewhere between synthetic concepts and awkward emotions.

Confusing, Amazon.

Looks like what marketing team of Dove might have thrown into a trash bin as a "no-good" copy.


P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!>