Tuesday, 5 January 2016

Tuesday in India: Can This New Generation Cry Properly?

Great news: it will be dark and freezing for the next three month. The perfect excuse to get sofa-licious and watch the most entertaining ads from my supply.

And here comes the first distinguishable ad this year.

This ad, conceptualised by McCann Worldgroup India, is based on Rajasthan's professional mourners. However, it will bring you more smiles than watching cats sing on YouTube.

It's nicely done but somehow lost me somewhere by the middle.

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

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