Tuesday, 16 August 2016

Tuesday in India: Is This Lipstick on a Pig?

This is what happens when you have loads of money to spend on advertising and you have no idea what to do.

Finolex rolled out a film that is quite entertaining but in my humble opinion won't sell those fans like hot cakes. Or enhance the image of the brand. Actually, it won't make me think or remember the brand at all.

They just backed the wrong horse, don't you think?

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

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