Tuesday, 13 September 2016

Tuesday in India: Having a Baby vs Having a Car

It's the old little trick: show us the baby in an ad and we will emotionally watch it.

Not this time.

Skoda has rolled out a TVC that compares experiences of having a baby vs encountering brand with new design, four-year service gear and new showrooms ("the feeling when something so good becomes even better").


I get what you're trying to do there but it didn't work.

The emotions are just so mismatching.

P.S. When you’re done reading and watching, I’d love for you to share your favourite campaign this year? Leave a comment or Tweet me, let's chat!

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