Nokia has been my favourite mobile phone brand for age.
It got a bit slow with the development of smartphones but now Nokia is trying to catch up and I am jumping for joy.
Nokia’s latest online promotion for Lumia 1020 in India was fun. It invited you to become kind of Sherlock Holmes - one of Nokia Lumia 1020 Zoom Agents and investigate a murder mystery (exciting!). If you solved it in the least amount of time, you were awarded with a brand new shiny Lumia smartphone.
Quite cool, huh?
Once you were on the website (a friend of mine reached it through Google ad “Who killed Nishant Verma?”), you started the investigation and read the case. You had to go through the crime scene and various evidence, thinking about the clues and hints, and eventually come up with the answer.
I really like themed campaigns which combine great storytelling with product’s features - and Nokia just brought one, a great one (you are using 41 megapixel camera sensor and fabulous high-resolution zoom to solve the mysteries).
P.S. When you’re done reading, I’d love for you to share your favourite promotion on social media channels? Leave a comment or Tweet me, let's chat!
It got a bit slow with the development of smartphones but now Nokia is trying to catch up and I am jumping for joy.
Nokia’s latest online promotion for Lumia 1020 in India was fun. It invited you to become kind of Sherlock Holmes - one of Nokia Lumia 1020 Zoom Agents and investigate a murder mystery (exciting!). If you solved it in the least amount of time, you were awarded with a brand new shiny Lumia smartphone.
Quite cool, huh?
Once you were on the website (a friend of mine reached it through Google ad “Who killed Nishant Verma?”), you started the investigation and read the case. You had to go through the crime scene and various evidence, thinking about the clues and hints, and eventually come up with the answer.
I really like themed campaigns which combine great storytelling with product’s features - and Nokia just brought one, a great one (you are using 41 megapixel camera sensor and fabulous high-resolution zoom to solve the mysteries).
P.S. When you’re done reading, I’d love for you to share your favourite promotion on social media channels? Leave a comment or Tweet me, let's chat!
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