Promo Wednesday: Basics Are Not Boring

Every Wednesday I mention Subject Lines that had me at hello, and the ones that went to my bin before you could say Jack Robinson.

This week I found nice and lovely :

• The VIP treatment 

   

• Basics needn't be Boring, Aiste. 

   

• THE KNIT PARADE | Autumn Winter 2013 Knitwear 

   

• Chat tonight? 

   

• 15 Seconds to Flawless, Perfect Skin 

I enjoyed the lines which were personal and promised something special without reaching exaggerated or superficial level.

Now, the lines which were hard to digest this week:

• Just Landed! Our favourite new arrivals + great gifts  

  (Oh, they keep landing every week! I wish you knew my favourites more than yours though...) 

• Overnight shipping, plus effortless evening radiance

  (Just don't feel it.)

• Buy 3 Get 3 or Buy 2 Get 2 Extended Online - Go on, Indulge! 

  (Uf, this got my brains spinning with Buy Buy - Get Get and all I wanted to do was Run Run.) 

• Beauty Buzz: November Highlights 

  (Simple and average, lost with other ten 'highlights' emails.) 

• Special Deal for VIPs like you: 25% OFF plus free shipping on your order  

  (Well, if I'm being called a VIP without ever making a purchase with a company, then I know it's not a special email at all.) 

That's it for now.

Let me know which emails tickled you pink this week? Share in the comments or Tweet Me!